Crowdfunding, Electronic Giving Soulution, Online Donations, Peer to Peer Funding, Product Announcements

Press Release – Stewardship Technology Announces Release of togetherweraise

TWR Branded Image Ad

FOR IMMEDIATE RELEASE

Stewardship Technology Announces Release of togetherweraise

Peer-to-Peer Fundraising and Crowdfunding

Mount Vernon, Ohio (September 26, 2018) – Stewardship Technology an industry-leading solution for online giving and fundraising announces the release of its peer-to-peer fundraising and crowdfunding functionality togetherweraise. As unique as its name, togetherweraise raises the bar in online fundraising through its sleek design, effortless functionality, and integration component that delivers a quality solution for fundraisers.

Stewardship Technology’s togetherweraise is an extension of its all-in-one solution donation management platform that offers unlimited giving forms, text-to-give, event registration, customized reporting and now peer-to-peer fundraising and crowdfunding. The new features will allow current customers to set up campaigns in minutes to raise funds for mission trips, capital campaigns, banquets, retreats, homeless shelters, and much more, utilizing social media integration to reach donors and individuals passion about the mission.

Stewardship Technology’s Director of Sales, Trey Swallow, states “Our solutions are designed to provide a comprehensive, fully integrated platform for the faith-based, nonprofit, and education markets we serve. The goal is to provide a cost-effective platform to ensure no mission goes unfunded by introducing additional features offered in togetherweraise. Our clients have one provider that is available to serve all their needs, integrating reporting and donor data.

About Stewardship Technology

Since 2002, Stewardship Technology has been empowering Nonprofits, Faith-based organizations, and Educational institutions through our cloud-based platforms making online giving and payment processing fast, secure, and efficient.

Stewardship Technology’s fully-integrated cloud-based platforms reduce manual processing, streamline and enhance the donor experience, and provide the highest level of security through our PCI-DSS Level 1 compliance.

Stewardship Technology is a community of people who care. Through our mission, we strive to make a difference for our clients by providing custom technology solutions that fund and fulfill their missions.

About Partnerships

Contact Trey Swallow at 740.326.2627 tswallow@stewardshiptechnology.com

For additional information regarding togetherweraise Click Here

Community, Crowdfunding, Electronic Giving Soulution, Peer to Peer Funding

Creative Online Fall Fundraisers

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Fall fundraising ideas seem to always be on the mind of development professionals, regardless of the season. It’s the time of year when nonprofits ramp up their fundraising efforts ahead of the end of year rush, and often the first season in the new fiscal year, meaning the fundraising team is extra enthusiastic about starting the year off new goals.

So, how do you get creative with fall fundraising ideas? Get your supporters and staff involved in peer-to-peer (P2P) fundraising for your nonprofit! P2P fundraising means you’re asking individuals — volunteers, board members, staff, donors, whoever! — to reach out to their networks to help raise funds for your organization.

Here are five ways to incorporate peer-to-peer fundraising into your fall fundraising ideas:

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1) Take Advantage of the Back to School Spirit

One classic sign of fall is the signal that it’s back to school for students across the world. As schools seek more opportunities to get students engaged in the community, many schools try to incorporate volunteerism into their curriculum. But, if your nonprofit is small or has limited volunteer opportunities, this may leave you excluded from receiving their support.

However, there’s a ripe opportunity here to get creative and encourage P2P fundraising among classes or schools in your region. Ask them to compete to raise the most funds in a team fundraiser, with a leaderboard to showcase who has the most “philanthropic spirit.” Also, remind school administrators that P2P fundraising is more cost-effective for them, and still teaches students the same great tenants about civic duty. Make it fun by hosting social media contests:  Consider non-tangible prizes, like a field trip to your animal shelter or a visit from your executive director, as prizes for the winning fundraisers.

 

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2) Don’t Forget Fall Food Festivals

Nothing rings in the fall season quite like the smell of fresh-baked apple pie and pumpkin bread. There is no shortage of bake sales and cook-offs to help you get creative with your fall fundraising ideas.

Have you considered a virtual bake sale? Or, encourage your favorite chefs to have a “fall soup” competition, with donors voting by donating to their favorite soup fundraiser on a team leaderboard. Chefs can help by spreading the word about your nonprofit and encouraging their friends to vote with their funds on their fundraiser page.

 

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3) Make Fall Holidays More Meaningful

Labor Day, Columbus Day, Halloween, Veteran’s Day and Thanksgiving all occur back-to-back in the fall months. What holidays would be the most meaningful for your organization to incorporate into fundraising appeals? If you’re a veteran’s organization, consider encouraging your top supporters or board members to create P2P fundraisers to help raise funds for your important work.

Don’t be afraid to get creative with your fall fundraising ideas! For Halloween, consider a virtual haunted house – encourage P2P fundraisers to design their dream “haunted house” and get donors to vote by donating to their favorite fundraiser. Then, let the winner turn your warehouse or office into a haunted house. “Charge” admission by asking haunted house visitors to donate to your team’s general fund when they arrive for the haunted house.

 

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4) Consider the Importance of Tailoring Fall Messaging

Your organization likely has changing needs in the fall as the weather gets colder. You may need a new heating system at the animal shelter. Or, you may need warmer coats or blankets for clients at your homeless shelter.  Whatever your needs are, P2P fundraising can amplify your messaging.

Let your individual fundraisers know about time-specific needs. Ask them to fundraise using a personal story, like a family that needs coats. Most people donate because they feel an emotional tie. So, encourage supporters to personalize stories as much as possible.

 

fall-gathering-web.png5) Ask Supporters to Host Gatherings

“Small groups.” “Small gatherings.” “Harvest dinners.” Whatever you call them, your organization has likely considered these before to bring together groups of supporters in an intimate setting to raise funds for your nonprofit.

These small gatherings can be very effective. And, fall is the perfect time to consider this creative fall fundraising idea! Now that school is back, dinner parties are a great way to break up the monotony of a routine schedule. Make sure to capitalize on this opportunity by encouraging your party hosts to set up a fundraiser for attendees to give. Plus, it’ll help you track how much support this ambassador was able to raise for your organization.

One creative way to boost your P2P fundraising success is to take advantage of our 90-Day FREE trial of EGS, our all-in-one donation management platform. Where you can take your fall fundraising to a new level.

Next Steps

Still not sure about your fall fundraising ideas? Contact us at info@stewardshiptehnology.com and discuss ideas with a fundraising specialist today. Or, complete the form below and we’ll set up a time to discuss your fundraising needs.

 

Community, Electronic Giving Soulution, Online Donations, Peer to Peer Funding

Take Your Nonprofit To The Next Level

Running a non-profit organization requires a lot of work and planning. You need to recruit, train and utilize volunteers, organize fundraisers and manage the daily operations of your not-for-profit organization. When it comes to fundraising ideas, you don’t want to be stuck doing the same candy fundraisers so common with schools and clubs. You need fresh and exciting fundraising programs if you want to attract donors and expand your reach.

One of the most common limitations for the growth of non-profit companies is the number of charitable donations they receive in any given fiscal year or quarter. Relying on the same corporate donors or in-person donations will continue to keep your charitable organization from real growth. You need to consider how online fundraising could give you the boost you need.

Convenience Is Everything to Modern Donors

Since the explosion in popularity of social media in the last decade, people across the country have begun conducting more and more business online. That includes finding, researching and donating to charities and non-profit organizations. Individual users sharing donation pages and information about donation drives can help nonprofits reach new donors and increase their budgets.

Just like with shopping, the modern consumer expects near-instant gratification when it comes to giving to charities. You have an opportunity when an interested person clicks on your website or a post you shared on social media. In order to capitalize on that opportunity, you need to make donating as convenient as possible. Creating a simple, secure online fundraising system can help drive new donations and convert more followers and visitors into donors.

 

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Ideally, your donor platform will accept a range of digital payment options, including ACH transfers, online credit and debit card payments, and even mobile payment options. The more options you provide for potential donors, the easier it will be for them to follow through with the impulse to give to your non-profit organization.

Viral Online Sharing Can Give Your Organization a Boost

When you put the time, thought and investment into creating a fundraising event, you want to see a return on that investment. Sharing humorous videos, attractive photos, original memes and thoughtful social media posts can incentivize your followers and current donors to share your content with their friends and family. The more engaging your promotional content, the better your chances of having people share it with others. The more shares and new traffic you have, the better your chances of seeing real returns on a fundraising effort.

All the viral shares in the world won’t help your non-profit organization if the people sharing and enjoying your content can’t quickly and conveniently donate. Before you put in the time and financial investment to start new fundraising programs, make sure your website and social media pages are easy to navigate and provide simple options for donations. Online fundraising for nonprofits is a rapidly growing field.

Don’t get left behind by only accepting in-person donations. Capitalize on your online presence by accepting online donations. Doing so can only help your non-profit organization grow.

 

For information regarding our All-in-One Donation Management Platform, contact us today to explore all of the features and integration tools we offer in one platform. 

Community, Electronic Giving Soulution, Online Donations

Press Release- Stewardship Technology announces partnership with DonorTrends

Press Release 7-2018 DonorTrends .1

FOR IMMEDIATE RELEASE: Stewardship Technology and DonorTrends sign a partnership agreement to provide Stewardship Technology clients access to advanced data analytics technology.

Donor Management

Mount Vernon, Ohio (July 26, 2018) – Stewardship Technology and DonorTrends have signed a partnership agreement to provide Stewardship Technology clients access to advanced data analytics technology. DonorTrends integration with Stewardship Technology’s Electronic Giving Solutions (EGS) platform contributes to Stewardship Technology’s mission to deliver its clients a complete nonprofit solution for donor management.

The integration of Stewardship Technology and DonorTrends partnership introduces Stewardship Technology’s clients to advanced actionable data reporting, donor behavioral analytics, and access to fundraising experts. Stewardship Technology is a leader in the donation management industry, providing customized giving forms, multiple payment options, event registration, text-to-give, peer-to-peer fundraising, crowdfunding, customized reporting, and now advanced data analytics to empower nonprofits to raise more funds through data-driven strategies.

Stewardship Technology’s Director of Sales, Trey Swallow, states “Our current system is fantastic at collecting every piece of information related to a donor and a donation. Our partnership with DonorTrends allows us to take the data we collect in our donation management platform to the next level. Their analytics allow our clients access to scorecards and reports that will help them transform their giving platform into a fundraising machine.”

Stewardship Technology’s API’s makes it simple for any software provider to integrate with our Electronic Giving platform. Stewardship Technology’s partnership focus reflects our desire to collaborate with companies that share a similar vision of servicing clients through the highest level of customer support and innovative technology.

About Stewardship Technology

Since 2002, Stewardship Technology has been empowering Nonprofits, Faith-based Organizations, and Educational Institutions through our cloud-based platforms making online giving and payment processing fast, secure, and efficient.

Stewardship Technology’s fully-integrated cloud-based platforms reduce manual processing, streamline and enhance the donor experience, and provides the highest level of security through our PCI-DSS Level 1 compliance.

Stewardship Technology is a community of people who care. Through our mission, we strive to make a difference for our clients by providing custom technology solutions that fund and fulfill their missions.

About Partnerships

Contact Trey Swallow at 866.604.8880 tswallow@stewardshiptechnology.com

 

Community, Electronic Giving Soulution, Online Donations, Peer to Peer Funding

Nonprofit Marketing: Using Emoji to Grow Your Cause

In case you don’t speak fluent emoji, the sentence above says, “Hello there, loving nonprofit organization who wants to better the world.” If you have a smartphone, social media account or used the internet at all within the last five years, you’ve probably seen the latest technology craze: emoji.

Emojis are individual images managed by the Unicode Consortium that people use like characters of text to convey emotions, such as a wink, smile or heart. With over 1,800 emoji available, virtually any image can describe full phrases like in the sentence above. The icons originated in Japan in the late 1990s, but emoji, as we know them first, came about in 2011 and have only grown in popularity since then. In fact, Oxford Dictionary crowned emoji their Word of the Year in 2015.

Talk about funny emoji.

 

So what do these weird little images have to do with your nonprofit organization?

Actually, quite a bit. When it comes to nonprofit marketing, reaching as many people as possible can raise awareness, increase volunteer involvement and improve donor engagement. One vital part of marketing is understanding and leveraging current marketing trends.

Emoji marketing works well for three areas:

  • Mobile marketing
  • Cross-media marketing
  • Marketing to Millennials

Mobile Marketing

Many brands have already started using emoji in their mobile marketing to communicate through phones. With today’s technology, consumers use smartphones regularly, and companies have begun to think of marketing as “mobile first.” As a nonprofit organization, taking advantage of mobile marketing helps raise awareness for your cause.

Emoji communicate messages simply and quickly via smartphone. In terms of mobile marketing, they are an invaluable resource for improving communication, transcending language barriers, breaking up blocks of text and reaching out to viewers’ emotions.

For your nonprofit, consider using these little icons in your social media marketing. Examples of this show primarily on mobile apps like Instagram or Twitter. Example: An animal shelter may post a picture of a puppy for adoption at their facilities with an emoji call to action.

 

When it comes to technology, an abundance of information makes the battle for donor attention more difficult. Focusing emoji marketing on mobile devices allows your nonprofit organization to convey a message by engaging constituents through short, real and emotional images. Volunteers and donors can relate because of a playful appeal on a platform they connect with.

Cross-Media Marketing

When it comes to cross-media marketing, emoji bring an advantage. You can incorporate them into messages, website text, social networking sites, email and even print media. Because emoji are considered a code governed by the Unicode Consortium, developers treat them as a standardized language across platforms. The Unicode regulates emoji to work on whatever medium your nonprofit organization chooses to market through.

For example, if your nonprofit organization works in promoting women’s rights, you could create an emoji marketing campaign to send out text messages, emails, and social media posts

 

Staying aware of copyright privileges, your nonprofit can use an emoji campaign on print materials or interact with donors through emoji text responses. Since emoji function like a language, using them on various media platforms means they will look similar—if not the same—no matter how your constituents view the message.

By reaching out to your constituents in simple and clear messages through a variety of platforms, your nonprofit organization will raise awareness for its cause, engage volunteers and increase donor involvement.

Marketing to Millennials

For a nonprofit, you may wonder how to increase Millennial involvement with donors and volunteers. The Millennial generation (those born between 1980 and 2000) provides a massive source of potential constituents. The group numbers about 75.4 million persons, even larger than the Baby Boomer generation.

So how can your nonprofit reach out to this multitude of fresh young involvement? By appealing to their short attention spans, of course.

In a recent study, four out of ten Millennials said they would rather engage with pictures than reading written text. This means nearly 50% of Millennials won’t respond to your nonprofit’s marketing materials if you don’t include pictures.

Your nonprofit can take advantage of Millennials’ instant gratification by capitalizing on emoji marketing. Meeting potential constituents where they stand shows involvement and improves likeliness of gaining volunteers and donors. For example, your nonprofit could send a text message emoji to potential volunteers.

 

Take a look at this example from PETA asking people to text a heart emoji, opting supporters in for mobile alerts about the campaign plus opportunities to share their cause with followers on Twitter.

Before your nonprofit organization jumps headfirst into emoji marketing, consider these few steps and recommendations. Know your purpose. Flooding the market with emoji may seem exciting, but don’t post without a purpose. Decide on a goal and see if emoji can help attain it.

  • Know your audience. If your target audience knows nothing about emoji, should you use them in promotional items? Probably not. Decide on your nonprofit’s audience and if emoji could reach them.
  • Don’t overdo it. When it comes to emoji, keep it simple. These fun icons can quickly become overwhelming, so make sure each emoji you have needs to be there.
  • Make it engaging. The best part of emoji is your viewers can use them too! Encourage emoji responses on social media or text messaging, and your constituents will feel involved and energized by your organization.

As Oxford Dictionary said in their Word of the Year report, “Emoji are no longer the preserve of texting teens—instead, they have been embraced as a nuanced form of expression, and one which can cross language barriers.” Emoji have become a mainstream part of today’s communication, and your nonprofit can get involved in marketing with them.

By taking advantage of emoji marketing, your nonprofit organization can reach constituents through mobile and cross-media promotion and reach out to the Millennial generation. Get involved in today’s technology, promote your cause and grow your efforts. And don’t forget to celebrate World Emoji Day on July 17, because these little icons deserve a world all their own.